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Our customers

(continued)

Social media statistics

Total DStv social media followers:

The DStv Facebook page reaches 2,5m unique social media users on average

per month and is a great source of insight to improve our offerings.

Total M-Net social media followers:

The M-Net Twitter account grew 33% year on year, enabling the channel to

engage with even more fans.

Total SuperSport social media followers:

During the 2018 financial year, SuperSport’s total social media audience

grew to over 16,5m fans (including other SuperSport-related pages

eg @SuperSportFootball).

SuperSport remains at the top of the Africa

Brand Index as the most successful brand on social media in Africa.

The SuperSport Football Facebook page is the second largest page in South

Africa, while the brand page is the sixth largest in South Africa.

MultiChoice South Africa Holdings Proprietary Limited

Integrated annual report 2018

51

Our material matters

(continued)