INTEGRATED ANNUAL REPORT FOR MULTICHOICE SOUTH AFRICA HOLDINGS (PTY) LTD AND PHUTHUMA NATHI INVESTMENTS 2 (RF) LTD

OUR PERFORMANCE OUR OPERATIONS continued Tali’s Wedding Diary premiered on Showmax and achieved considerable media coverage. The show was awarded five South African Film and Television Awards (Safta) and is the first OTT show ever to receive a Safta. In addition, the Comedy Central Roast of Somizi resulted in Showmax trending in South Africa on 7 May 2018 when the programme aired on Comedy Central. DStv Media Sales DStv Media Sales provides dynamic media solutions for MultiChoice South Africa, handling commercial airtime, on-air sponsorships, content integration, and online sales across more than 130 channel brands on linear TV, VOD, social media and digital platforms. We rely on channel partners to provide content that is attractive to advertisers and sponsors, and we also depend on studio rights and technology to generate sustainable revenue. Operating in the advertising market for more than 30 years, our staff has extensive client networks. We have mature systems in place that enable media sales across campaign management, media reporting and scheduling. 38  MultiChoice South Africa Holdings Proprietary Limited integrated annual report 2019