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42

MultiChoice South Africa Holdings Proprietary Limited

/

Integrated annual report 2017

OPERATIONAL REVIEW

(CONTINUED)

Focusing on our customers

(continued)

Across the Facebook, Twitter, Instagram

and YouTube platforms our top ve

brands (DStv, SuperSport, M-Net,

Mzansi Magic and kykNET) have a

social footprint of

9 193 927

total followers

Total DStv social

media followers:

789 849

The DStv Facebook page

reaches

1,4m

unique social media

users on average per month and

is a great source of insight,

which helps us to improve on our

offerings.

553 969

unique Facebook likes

(17,5% growth year on year)

208 618

unique Twitter followers

(10% growth year on year)

6 336

Instagram followers

20 926

YouTube subscribers

Social media statistics